All of our cotton bed linens have at least a 200 thread count or higher. Contrary to popular belief, thread count is not the single deciding factor of good quality sheeting. Cotton quality and finishing techniques affect sheeting quality just as much - or more than - thread count. We import most of our bed linens from Europe, where they use the highest quality cotton and finest fabric finishing techniques in the world.
You may often find 350 thread count cotton sheets in department stores that are not as soft as our lowest 200 thread count sheets. This is normally due to the finishing processes our sheeting fabric undergoes in Europe. So when selecting a sheet, remember that high thread count alone does not guarantee softness.
When you are considering sheets from reputable retailers, the saying "you get what you pay for" is your best guide. Higher quality cotton, finer yarns, mercerizing (a treatment that increases cotton fibers' luster, strength, and affinity for dyes), European weaving and finishing all cost money, but the result is a softer fabric with cleaner colors and sharper printing. These sheets are more comfortable and will last longer than the inexpensive alternatives, giving you better value for your money.
If you have any doubts about "The Cuddledown Difference" that sets our products apart from our competitors, compare the touch of our sheets to the touch of others. Then let your sense of touch decide how important thread count really is. We'll even send to you, free of charge, fabric swatches so you can feel The Cuddledown Difference for yourself. Call Customer Service to request free swatches at 1-800-323-6793.
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